Google Adwords

Google Adwords

Category:
Marketing/

Duration: 2 Days workshop
Date: 2021
Certificate of Completion

COURSE OUTLINE

  • The pros and cons of Google Ads (AdWords)
  • Key Features & Terminology Used
  • The Google Ads Account Hierarchy
  • Planning and creating effective campaigns
  • The role of AdGroups
  • Researching and using Keywords & Match Types
  • Creating Great Adverts & Landing Pages
  • Conversion tracking methods
  • Integrating Google Analytics with Google Ads
  • Reviewing & Understanding Reports
  • Optimizing your campaigns
  • Keyword Performance & Quality Score
  • Measuring & testing Ads
  • Overview of Google Ads Editor.

LEARNING OBJECTIVES

  • Setup and efficiently manage your Google Ads (AdWords) campaigns
  • Increase targeted traffic and leads through your websites
  • Improve the performance of your existing Google Ads campaigns
  • Increase conversions for leads and E-commerce goals
  • Lower your average Cost-Per-Click
  • Reduce your current Google Ads cost per customer acquisition.

WHO SHOULD ATTEND?

  • Marketing Specialists
  • Marketing Managers
  • Business Development Professionals
  •  Business Owners

Payment Options

  • Bank Transfer
  • Free Runner
  • Vodafone Cash

SPECIAL OFFER

Early Bird Registration:
Register and submit fees 2 Weeks before the course start date, and get 10% Early Bird Discount.

Continuing Learners:

  • If you booked more than one training program, you will get 10% discount on the training program fees
  • If you booked more than 3 training programs, you will get 25% discount on the training program fees.

Refer Friends:

  • If you referred any of your friends, both of you will receive 10% discount on the training program fees.

Corporate Offers:

  • Early Bird Registration Discount.
  • 10% Discount if the company registered for more than one of its employees.
  • 15% Discount if the company registered for more than three of its employees.
REGISTER NOW